How can white label testing expand your service offerings?

White label testing through SiPhox Health's Partner Program enables businesses to offer comprehensive at-home blood testing under their own brand, expanding services while we handle all logistics and testing. This turnkey solution helps companies enhance client engagement, prove protocol efficacy, and create new revenue streams.

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The Power of White Label Blood Testing for Business Growth

In today's competitive health and wellness market, businesses are constantly seeking ways to differentiate their services and provide more value to their clients. White label blood testing has emerged as a powerful solution that allows companies to offer comprehensive health monitoring without the complexity of developing their own testing infrastructure. Through partnerships with established testing providers, businesses can now integrate professional-grade blood testing into their existing service offerings, creating a seamless experience for their clients while maintaining their brand identity.

The beauty of white label testing lies in its simplicity and effectiveness. Rather than investing millions in laboratory infrastructure, regulatory compliance, and logistics networks, businesses can leverage existing expertise to deliver high-quality testing services. This approach not only saves time and resources but also ensures that clients receive clinically accurate results backed by certified laboratories. For businesses looking to expand their health and wellness offerings, SiPhox Health's Partner Program provides a comprehensive solution that handles everything from test kit production to result delivery.

Understanding White Label Testing: A Game-Changer for Health Businesses

White label testing refers to a business model where one company produces testing services that another company rebrands and sells as their own. In the context of blood testing, this means that health coaches, wellness centers, supplement companies, and other health-focused businesses can offer professional blood testing services without operating their own laboratories or managing complex logistics. The testing provider handles all the technical aspects while the partner company maintains the client relationship and brand experience.

This model has revolutionized how businesses approach health monitoring services. Instead of turning clients away or referring them to third-party labs, companies can now integrate testing directly into their service portfolio. The result is a more cohesive client experience, better health outcomes, and increased business revenue. With white label testing, businesses can offer everything from basic metabolic panels to comprehensive hormone assessments, all under their own brand umbrella.

Key Components of a Successful White Label Partnership

A successful white label testing partnership requires several critical components. First, the testing must be clinically accurate and performed in certified laboratories. Second, the logistics must be seamless, from kit delivery to sample collection and result reporting. Third, the branding must be flexible enough to maintain the partner's identity while ensuring professional presentation. Finally, the technology infrastructure must support easy ordering, tracking, and result delivery.

SiPhox Health addresses all these components through their comprehensive partner program. With CLIA and CAP certified laboratory processing, automated logistics handling, customizable branding options, and robust API integration capabilities, they provide everything needed for a successful white label testing program. Partners can focus on their core business and client relationships while SiPhox handles the complex backend operations.

Expanding Your Service Portfolio with At-Home Testing

The addition of at-home blood testing to your service offerings opens up numerous possibilities for business expansion. Health coaches can now provide data-driven guidance based on actual biomarker results rather than subjective assessments. Fitness professionals can track how training programs affect hormonal balance and metabolic health. Nutritionists can measure the impact of dietary interventions on inflammation markers and nutrient levels. The applications are virtually limitless across the health and wellness spectrum.

Consider the competitive advantage this provides. While competitors rely on generic recommendations, businesses with white label testing can offer personalized, biomarker-based interventions. This scientific approach not only improves client outcomes but also justifies premium pricing for services. Clients are willing to invest more when they can see measurable results and track their progress over time through objective data.

Comprehensive Testing Options for Every Client Need

One of the greatest advantages of partnering with an established testing provider is access to a wide range of testing options. SiPhox Health offers comprehensive panel selections including Core Health, Hormone+, Thyroid+, and Metabolic+ panels. Each panel is designed to address specific health concerns and can be customized to meet unique client needs. For businesses requiring specialized testing, custom panels are available with minimum order quantities, allowing for truly tailored health assessments.

  • Core Health panel with 22 essential biomarkers for overall health assessment
  • Hormone+ expansion adding 7-8 hormone-specific markers for reproductive and energy health
  • Thyroid+ expansion including Free T3, Free T4, and TPO antibodies
  • Metabolic+ expansion with 9 additional markers for liver, kidney, and cardiovascular function
  • Specialty tests including 3-point cortisol and biological age assessment
  • Custom panel creation for specific client populations or protocols

Building Client Trust Through Data-Driven Results

In the health and wellness industry, trust is paramount. Clients need to believe in both the practitioner and the interventions being recommended. White label blood testing provides an objective foundation for building this trust. When clients can see their biomarker data improving over time, they develop confidence in the protocols and are more likely to continue with services long-term. This data-driven approach transforms subjective wellness goals into measurable health outcomes.

Research shows that clients are 3x more likely to continue with health programs when they're backed by real biomarker data. This increased engagement translates directly to business success through improved retention rates and client lifetime value. Additionally, clients who see measurable improvements become powerful advocates, referring friends and family members who want similar results. The combination of objective data and positive outcomes creates a virtuous cycle of growth for businesses offering white label testing services.

Proving Protocol Efficacy with Pre and Post Testing

One of the most powerful applications of white label testing is the ability to demonstrate protocol efficacy through pre and post intervention testing. Whether you're implementing a new supplement regimen, dietary protocol, or lifestyle intervention, having baseline and follow-up biomarker data provides irrefutable evidence of effectiveness. This scientific validation not only satisfies clients but also helps refine and improve protocols based on actual results.

For example, a functional medicine practitioner implementing a gut health protocol can measure inflammatory markers like hs-CRP before and after treatment. A hormone specialist can track testosterone, cortisol, and DHEA-S levels throughout a optimization program. This objective data eliminates guesswork and allows for precise protocol adjustments based on individual responses. The ability to prove results with hard data sets professional health services apart from generic wellness advice.

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Creating New Revenue Streams Through Testing Integration

White label testing doesn't just enhance existing services; it creates entirely new revenue opportunities. Businesses can offer testing as a standalone service, bundle it with existing programs, or use it as a premium upsell option. The flexibility of the model allows for creative pricing strategies that align with business goals and client needs. Many partners find that testing becomes one of their most profitable service lines due to the high perceived value and relatively low operational overhead.

Consider the various monetization strategies available. Initial comprehensive testing can be offered at a premium price point, with follow-up tests at regular intervals to track progress. Testing can be bundled with coaching or consultation services to create high-value packages. Subscription models can provide recurring revenue through quarterly or biannual testing programs. The automated insights and recommendations generated from test results can also trigger upsell opportunities for additional services or products.

Maximizing Profitability with Volume Pricing

As businesses scale their white label testing programs, volume pricing becomes a significant advantage. SiPhox Health offers tiered pricing starting at 100 kits, with additional discounts for larger orders. This volume-based model allows businesses to improve margins as they grow, creating a scalable revenue stream. The minimum order of just 30 kits makes it accessible for businesses to start small and expand based on demand, minimizing initial investment risk while maintaining flexibility for growth.

Technical Integration Made Simple

One common concern about adding testing services is the technical complexity of integration. However, modern white label solutions have simplified this process significantly. SiPhox Health provides both a customizable dashboard for partners who want a turnkey solution and a robust REST API for those preferring deeper integration with existing systems. The API allows for automated order creation, customer management, and result retrieval, typically implementable within hours rather than weeks or months.

The partner dashboard serves as a central command center for managing all aspects of the testing program. Partners can place orders, track shipments, view results, and manage client communications all from one interface. For businesses with existing client management systems, the API enables seamless data flow between platforms. This technical flexibility ensures that white label testing enhances rather than complicates existing workflows.

Ensuring HIPAA Compliance and Data Security

When handling health data, security and compliance are non-negotiable. SiPhox Health maintains HIPAA-grade security infrastructure and will sign Business Associate Agreements (BAAs) with covered entities. This comprehensive approach to data protection ensures that both partners and their clients can trust the security of sensitive health information. The platform meets or exceeds all HIPAA requirements, with industry-leading safeguards protecting data at every stage of the testing process.

Getting Started with SiPhox Health's Partner Program

Launching a white label testing program with SiPhox Health is remarkably straightforward. The process begins with selecting your testing panels and customizing your kit design. Within days, you'll have access to the partner dashboard and API documentation. The entire setup process, from initial signup to shipping your first test kit, can be completed in as little as one week. This rapid deployment means businesses can start generating revenue and serving clients almost immediately. To explore how white label testing can transform your business, visit the SiPhox Health Partner page to learn more about the program and sign up.

The onboarding process includes comprehensive training on biomarker interpretation from SiPhox's clinical team, ensuring partners feel confident discussing results with clients. Marketing materials, including product descriptions and images, are provided to help promote the new testing services. Throughout the partnership, dedicated account management ensures ongoing support for technical questions, order management, and program optimization.

Flexible Options for Every Business Model

Whether you're a solo practitioner looking to enhance your practice or a large organization seeking to add testing to your employee wellness program, SiPhox Health's partner program offers flexible solutions. Gray label options are available starting at 100 kits, while complete white label solutions begin at 500 kits. Custom panels can be developed for specific use cases with appropriate volume commitments. This scalability ensures that businesses of all sizes can benefit from white label testing services.

The Future of Personalized Health Services

As the health and wellness industry continues to evolve, the demand for personalized, data-driven services will only increase. White label testing positions businesses at the forefront of this trend, providing the tools needed to deliver truly personalized health optimization. By combining professional expertise with objective biomarker data, businesses can create unique value propositions that stand out in a crowded market.

The integration of at-home testing with existing services represents more than just a business opportunity; it's a chance to fundamentally improve how health services are delivered. When clients can test from home, track their progress over time, and receive personalized recommendations based on their unique biochemistry, the entire health optimization process becomes more effective and engaging. This is the future of health services, and white label testing makes it accessible today.

For businesses ready to embrace this future, SiPhox Health's Partner Program provides everything needed to succeed. From cutting-edge silicon photonics technology ensuring accurate results to comprehensive support throughout the partnership journey, SiPhox enables businesses to offer world-class testing services while maintaining their unique brand identity. The combination of advanced technology, flexible integration options, and proven business results makes white label testing an essential consideration for any health-focused business looking to expand and thrive in today's market.

References

  1. SiPhox Health. (2024). Partner Program: Co-Branded At-Home Blood Testing Solutions. SiPhox, Inc.[Link]
  2. Centers for Medicare & Medicaid Services. (2023). Clinical Laboratory Improvement Amendments (CLIA) Certification Standards. CMS.gov[Link]
  3. College of American Pathologists. (2023). Laboratory Accreditation Program Standards. CAP.org
  4. U.S. Department of Health and Human Services. (2023). Health Insurance Portability and Accountability Act (HIPAA) Security Rule. HHS.gov[Link]
  5. SiPhox, Inc. (2024). Silicon Photonics Technology for Advanced Biomarker Testing. Internal Technical Documentation.
  6. American Association for Clinical Chemistry. (2023). Direct-to-Consumer Laboratory Testing: Guidelines and Best Practices. AACC.org

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Frequently Asked Questions

How can I offer at-home blood testing through my business?

You can offer comprehensive at-home blood testing through SiPhox Health's Partner Program, which provides white label testing solutions. This includes customizable test kits with your branding, access to CLIA-certified lab results, and complete logistics handling, allowing you to expand your services without managing the complex testing infrastructure.

What is the minimum order quantity for white label testing?

The minimum order is just 30 test kits to become a SiPhox Health partner. Gray label options become available at 100 kits, and complete white label solutions are offered starting at 500 kits. Custom panels can be created with a minimum commitment of 500 kits per month.

Do I need to be a medical provider to offer blood testing services?

No, you don't need to be a medical provider. SiPhox Health's end-to-end solution includes requisitions provided by their physician network, covering all 50 states. However, it's recommended that anyone handling medical reports undergo HIPAA training and follow basic compliance practices.

How quickly can I implement white label testing in my business?

You can get to market in as little as one week. The process involves filling out a form and placing your initial order (10 minutes), scheduling an onboarding meeting (1 day), and then you're ready to ship your first test kits to clients through the admin dashboard or API.

What types of biomarker panels are available for white label partners?

Partners can offer comprehensive panels including Core Health (22 biomarkers), Hormone+, Thyroid+, and Metabolic+ expansions. Specialty tests like 3-point cortisol and biological age are also available. Custom panels can be designed for specific needs with appropriate volume commitments.

How does the technical integration work for white label testing?

SiPhox Health provides both a customizable partner dashboard for turnkey implementation and a robust REST API for deeper integration. The API allows for automated order creation, customer management, and result retrieval, typically implementable within hours. Full technical support and training are included.

This article is licensed under CC BY 4.0. You are free to share and adapt this material with attribution.

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Dr. Tsogbayar leverages her clinical expertise to develop innovative health solutions and evidence-based coaching. Dr. Tsogbayar previously practiced as a physician with a comprehensive training background, developing specialized expertise in cardiology and emergency medicine after gaining experience in primary care, allergy & immunology, internal medicine, and general surgery.

She earned her medical degree from Imperial College London, where she also completed her MSc in Human Molecular Genetics after obtaining a BSc in Biochemistry from Queen Mary University of London. Her academic research includes significant work in developmental cardiovascular genetics, with her thesis publication contributing to the understanding of genetic modifications on embryonic cardiovascular development.

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His latest book, ‘Lies I Taught In Medical School’ is an instant New York Times bestseller and has re-framed how we think about metabolic health and longevity. In addition to being a practicing physician, he is author of over 200 peer reviewed scientific papers and 14 books that are available in fourteen languages.

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She has contributed to global health initiatives, implementing surgical safety standards and protocols across rural Uganda. Dr. Milinkovic initially joined SiPhox Health to spearhead the health coaching initiative and has been a key contributor in the development and launch of the Heart and Metabolic program. She is passionate about addressing health disparities by building scalable healthcare solutions.

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Health Programs Lead, Health Innovation

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She earned her medical degree from Imperial College London, where she also completed her MSc in Human Molecular Genetics after obtaining a BSc in Biochemistry from Queen Mary University of London. Her academic research includes significant work in developmental cardiovascular genetics, with her thesis publication contributing to the understanding of genetic modifications on embryonic cardiovascular development.

View Details
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Director of Clinical Product Operations

Director of Clinical Product Operations at SiPhox Health with a background in medicine and a passion for health optimization. Experienced in leading software and clinical development teams, contributing to patents, launching health-related products, and turning diagnostics into actionable tools.

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Paul D. Thompson is Chief of Cardiology Emeritus of Hartford Hospital and Professor Emeritus at University of Connecticut Medical School. He has authored over 500 scientific articles on cardiovascular risk factors, the effects of exercise, and beyond. He received National Institutes of Health’s (NIH) Preventive Cardiology Academic Award, and has received NIH funding for multiple studies.

Dr. Thompson’s interests in exercise, general cardiology and sports cardiology originated from his own distance running: he qualified for the 1972 Olympic Marathon Trials as a 3rd year medical student and finished 16th in the 1976 Boston Marathon. Dr. Thompson publishes a blog 500 Rules of Cardiology where he shares lessons and anecdotes that he has learned over his extensive career as a physician, researcher and teacher.

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Physician/medical school professor (UCLA and USC) and New York Times bestselling author empowering people to take back their metabolic health with lifestyle and other tools. A veteran of the Today Show, USA Today, and a regular contributor to FOX and other network news stations, his weekly video podcast reaches over 500,000 people. After reversing chronic disease and transforming his own life he is making it his mission to help others do the same.

His latest book, ‘Lies I Taught In Medical School’ is an instant New York Times bestseller and has re-framed how we think about metabolic health and longevity. In addition to being a practicing physician, he is author of over 200 peer reviewed scientific papers and 14 books that are available in fourteen languages.

View Details
Ben Bikman, PhD

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Benjamin Bikman earned his Ph.D. in Bioenergetics and was a postdoctoral fellow with the Duke-National University of Singapore in metabolic disorders. Currently, his professional focus as a scientist and professor (Brigham Young University) is to better understand the role of elevated insulin and nutrient metabolism in regulating obesity, diabetes, and dementia.

In addition to his academic pursuits, Dr. Bikman is the author of Why We Get Sick and How Not To Get Sick.

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Health Programs Lead, Heart & Metabolic

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She has contributed to global health initiatives, implementing surgical safety standards and protocols across rural Uganda. Dr. Milinkovic initially joined SiPhox Health to spearhead the health coaching initiative and has been a key contributor in the development and launch of the Heart and Metabolic program. She is passionate about addressing health disparities by building scalable healthcare solutions.

View Details
Tsolmon Tsogbayar, MD

Tsolmon Tsogbayar, MD

Health Programs Lead, Health Innovation

Dr. Tsogbayar leverages her clinical expertise to develop innovative health solutions and evidence-based coaching. Dr. Tsogbayar previously practiced as a physician with a comprehensive training background, developing specialized expertise in cardiology and emergency medicine after gaining experience in primary care, allergy & immunology, internal medicine, and general surgery.

She earned her medical degree from Imperial College London, where she also completed her MSc in Human Molecular Genetics after obtaining a BSc in Biochemistry from Queen Mary University of London. Her academic research includes significant work in developmental cardiovascular genetics, with her thesis publication contributing to the understanding of genetic modifications on embryonic cardiovascular development.

View Details
Pavel Korecky, MD

Pavel Korecky, MD

Director of Clinical Product Operations

Director of Clinical Product Operations at SiPhox Health with a background in medicine and a passion for health optimization. Experienced in leading software and clinical development teams, contributing to patents, launching health-related products, and turning diagnostics into actionable tools.

View Details
Paul Thompson, MD

Paul Thompson, MD

Advisor

Paul D. Thompson is Chief of Cardiology Emeritus of Hartford Hospital and Professor Emeritus at University of Connecticut Medical School. He has authored over 500 scientific articles on cardiovascular risk factors, the effects of exercise, and beyond. He received National Institutes of Health’s (NIH) Preventive Cardiology Academic Award, and has received NIH funding for multiple studies.

Dr. Thompson’s interests in exercise, general cardiology and sports cardiology originated from his own distance running: he qualified for the 1972 Olympic Marathon Trials as a 3rd year medical student and finished 16th in the 1976 Boston Marathon. Dr. Thompson publishes a blog 500 Rules of Cardiology where he shares lessons and anecdotes that he has learned over his extensive career as a physician, researcher and teacher.

View Details
Robert Lufkin, MD

Robert Lufkin, MD

Advisor

Physician/medical school professor (UCLA and USC) and New York Times bestselling author empowering people to take back their metabolic health with lifestyle and other tools. A veteran of the Today Show, USA Today, and a regular contributor to FOX and other network news stations, his weekly video podcast reaches over 500,000 people. After reversing chronic disease and transforming his own life he is making it his mission to help others do the same.

His latest book, ‘Lies I Taught In Medical School’ is an instant New York Times bestseller and has re-framed how we think about metabolic health and longevity. In addition to being a practicing physician, he is author of over 200 peer reviewed scientific papers and 14 books that are available in fourteen languages.

View Details
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Benjamin Bikman earned his Ph.D. in Bioenergetics and was a postdoctoral fellow with the Duke-National University of Singapore in metabolic disorders. Currently, his professional focus as a scientist and professor (Brigham Young University) is to better understand the role of elevated insulin and nutrient metabolism in regulating obesity, diabetes, and dementia.

In addition to his academic pursuits, Dr. Bikman is the author of Why We Get Sick and How Not To Get Sick.

View Details
Tash Milinkovic, MD

Tash Milinkovic, MD

Health Programs Lead, Heart & Metabolic

Dr. Natasha Milinkovic is part of the clinical product team at SiPhox Health, having graduated from the University of Bristol Medical School. Her medical career includes rotations across medical and surgical specialties, with specialized research in vascular surgery, focusing on recovery and post-operative pain outcomes. Dr. Milinkovic built her expertise in emergency medicine as a clinical fellow at a major trauma center before practicing at a central London teaching hospital throughout the pandemic.

She has contributed to global health initiatives, implementing surgical safety standards and protocols across rural Uganda. Dr. Milinkovic initially joined SiPhox Health to spearhead the health coaching initiative and has been a key contributor in the development and launch of the Heart and Metabolic program. She is passionate about addressing health disparities by building scalable healthcare solutions.

View Details
Tsolmon Tsogbayar, MD

Tsolmon Tsogbayar, MD

Health Programs Lead, Health Innovation

Dr. Tsogbayar leverages her clinical expertise to develop innovative health solutions and evidence-based coaching. Dr. Tsogbayar previously practiced as a physician with a comprehensive training background, developing specialized expertise in cardiology and emergency medicine after gaining experience in primary care, allergy & immunology, internal medicine, and general surgery.

She earned her medical degree from Imperial College London, where she also completed her MSc in Human Molecular Genetics after obtaining a BSc in Biochemistry from Queen Mary University of London. Her academic research includes significant work in developmental cardiovascular genetics, with her thesis publication contributing to the understanding of genetic modifications on embryonic cardiovascular development.

View Details
Pavel Korecky, MD

Pavel Korecky, MD

Director of Clinical Product Operations

Director of Clinical Product Operations at SiPhox Health with a background in medicine and a passion for health optimization. Experienced in leading software and clinical development teams, contributing to patents, launching health-related products, and turning diagnostics into actionable tools.

View Details
Paul Thompson, MD

Paul Thompson, MD

Advisor

Paul D. Thompson is Chief of Cardiology Emeritus of Hartford Hospital and Professor Emeritus at University of Connecticut Medical School. He has authored over 500 scientific articles on cardiovascular risk factors, the effects of exercise, and beyond. He received National Institutes of Health’s (NIH) Preventive Cardiology Academic Award, and has received NIH funding for multiple studies.

Dr. Thompson’s interests in exercise, general cardiology and sports cardiology originated from his own distance running: he qualified for the 1972 Olympic Marathon Trials as a 3rd year medical student and finished 16th in the 1976 Boston Marathon. Dr. Thompson publishes a blog 500 Rules of Cardiology where he shares lessons and anecdotes that he has learned over his extensive career as a physician, researcher and teacher.

View Details
Robert Lufkin, MD

Robert Lufkin, MD

Advisor

Physician/medical school professor (UCLA and USC) and New York Times bestselling author empowering people to take back their metabolic health with lifestyle and other tools. A veteran of the Today Show, USA Today, and a regular contributor to FOX and other network news stations, his weekly video podcast reaches over 500,000 people. After reversing chronic disease and transforming his own life he is making it his mission to help others do the same.

His latest book, ‘Lies I Taught In Medical School’ is an instant New York Times bestseller and has re-framed how we think about metabolic health and longevity. In addition to being a practicing physician, he is author of over 200 peer reviewed scientific papers and 14 books that are available in fourteen languages.

View Details
Ben Bikman, PhD

Ben Bikman, PhD

Advisor

Benjamin Bikman earned his Ph.D. in Bioenergetics and was a postdoctoral fellow with the Duke-National University of Singapore in metabolic disorders. Currently, his professional focus as a scientist and professor (Brigham Young University) is to better understand the role of elevated insulin and nutrient metabolism in regulating obesity, diabetes, and dementia.

In addition to his academic pursuits, Dr. Bikman is the author of Why We Get Sick and How Not To Get Sick.

View Details
Tash Milinkovic, MD

Tash Milinkovic, MD

Health Programs Lead, Heart & Metabolic

Dr. Natasha Milinkovic is part of the clinical product team at SiPhox Health, having graduated from the University of Bristol Medical School. Her medical career includes rotations across medical and surgical specialties, with specialized research in vascular surgery, focusing on recovery and post-operative pain outcomes. Dr. Milinkovic built her expertise in emergency medicine as a clinical fellow at a major trauma center before practicing at a central London teaching hospital throughout the pandemic.

She has contributed to global health initiatives, implementing surgical safety standards and protocols across rural Uganda. Dr. Milinkovic initially joined SiPhox Health to spearhead the health coaching initiative and has been a key contributor in the development and launch of the Heart and Metabolic program. She is passionate about addressing health disparities by building scalable healthcare solutions.

View Details
Tsolmon Tsogbayar, MD

Tsolmon Tsogbayar, MD

Health Programs Lead, Health Innovation

Dr. Tsogbayar leverages her clinical expertise to develop innovative health solutions and evidence-based coaching. Dr. Tsogbayar previously practiced as a physician with a comprehensive training background, developing specialized expertise in cardiology and emergency medicine after gaining experience in primary care, allergy & immunology, internal medicine, and general surgery.

She earned her medical degree from Imperial College London, where she also completed her MSc in Human Molecular Genetics after obtaining a BSc in Biochemistry from Queen Mary University of London. Her academic research includes significant work in developmental cardiovascular genetics, with her thesis publication contributing to the understanding of genetic modifications on embryonic cardiovascular development.

View Details
Pavel Korecky, MD

Pavel Korecky, MD

Director of Clinical Product Operations

Director of Clinical Product Operations at SiPhox Health with a background in medicine and a passion for health optimization. Experienced in leading software and clinical development teams, contributing to patents, launching health-related products, and turning diagnostics into actionable tools.

View Details
Paul Thompson, MD

Paul Thompson, MD

Advisor

Paul D. Thompson is Chief of Cardiology Emeritus of Hartford Hospital and Professor Emeritus at University of Connecticut Medical School. He has authored over 500 scientific articles on cardiovascular risk factors, the effects of exercise, and beyond. He received National Institutes of Health’s (NIH) Preventive Cardiology Academic Award, and has received NIH funding for multiple studies.

Dr. Thompson’s interests in exercise, general cardiology and sports cardiology originated from his own distance running: he qualified for the 1972 Olympic Marathon Trials as a 3rd year medical student and finished 16th in the 1976 Boston Marathon. Dr. Thompson publishes a blog 500 Rules of Cardiology where he shares lessons and anecdotes that he has learned over his extensive career as a physician, researcher and teacher.

View Details
Robert Lufkin, MD

Robert Lufkin, MD

Advisor

Physician/medical school professor (UCLA and USC) and New York Times bestselling author empowering people to take back their metabolic health with lifestyle and other tools. A veteran of the Today Show, USA Today, and a regular contributor to FOX and other network news stations, his weekly video podcast reaches over 500,000 people. After reversing chronic disease and transforming his own life he is making it his mission to help others do the same.

His latest book, ‘Lies I Taught In Medical School’ is an instant New York Times bestseller and has re-framed how we think about metabolic health and longevity. In addition to being a practicing physician, he is author of over 200 peer reviewed scientific papers and 14 books that are available in fourteen languages.

View Details
Ben Bikman, PhD

Ben Bikman, PhD

Advisor

Benjamin Bikman earned his Ph.D. in Bioenergetics and was a postdoctoral fellow with the Duke-National University of Singapore in metabolic disorders. Currently, his professional focus as a scientist and professor (Brigham Young University) is to better understand the role of elevated insulin and nutrient metabolism in regulating obesity, diabetes, and dementia.

In addition to his academic pursuits, Dr. Bikman is the author of Why We Get Sick and How Not To Get Sick.

View Details
Tash Milinkovic, MD

Tash Milinkovic, MD

Health Programs Lead, Heart & Metabolic

Dr. Natasha Milinkovic is part of the clinical product team at SiPhox Health, having graduated from the University of Bristol Medical School. Her medical career includes rotations across medical and surgical specialties, with specialized research in vascular surgery, focusing on recovery and post-operative pain outcomes. Dr. Milinkovic built her expertise in emergency medicine as a clinical fellow at a major trauma center before practicing at a central London teaching hospital throughout the pandemic.

She has contributed to global health initiatives, implementing surgical safety standards and protocols across rural Uganda. Dr. Milinkovic initially joined SiPhox Health to spearhead the health coaching initiative and has been a key contributor in the development and launch of the Heart and Metabolic program. She is passionate about addressing health disparities by building scalable healthcare solutions.

View Details